Akkio’s Agency Data LLM is a Large Language Model specifically tuned for advertising analytics. It allows agencies to chat with their data, uncover insights, and optimize campaigns rapidly. The model is designed to handle common queries used by analysts and media teams.
Akkio’s Agency Data LLM is a Large Language Model specifically tuned for advertising analytics. It allows agencies to chat with their data, uncover insights, and optimize campaigns rapidly. The model is designed to handle common queries used by analysts and media teams.
Advanced Language Model: Provides accurate and informative answers to data insight questions, outperforming GPT-4 in benchmarks. It ensures agencies get reliable insights quickly.,Direct Data Source Connection: Integrates with popular ad data sources like Google Ads and Meta. This connectivity allows for seamless data access and efficient campaign management.,Customizable Deployment: Can be deployed within an agency’s infrastructure, leveraging various compute options. This flexibility ensures data control and optimized query speed for large agencies.
Akkio is designed for marketing agencies to leverage AI from pitches to campaign optimization. Founded in 2019 in Cambridge, MA, Akkio aims to improve performance across the client engagement lifecycle. Key features include predictive analytics, SEO optimization, and automated reporting. The platform is built to turn AI into an opportunity for agencies, helping them achieve significant revenue growth and efficiency. Akkio’s mission is to make AI accessible and effective for marketing agencies.
Predictive AI Engine: Analyzes data to deliver actionable insights, improving metrics like ROAS and CPC. This engine helps agencies predict future outcomes and optimize for various KPIs.,Data Integration: Accesses and prepares data from any source with automatic updates. It ensures seamless data flow and keeps information current for accurate analysis.,User-Friendly Interface: Allows users to chat with data, generate insights, and create auto-refreshing reports and charts. This interface makes it easy to dig into data and share findings with clients.
Whitelabeling and Embedded Solutions: Offers customization options to fit agency branding and integration needs. These solutions allow agencies to present a cohesive AI-driven service to their clients.,Generative Knowledge Graph: Maps relationships in data, identifying and noting issues. This feature enhances the accuracy and reliability of insights generated by the platform.,Proprietary RAG AI Architecture: Integrates advanced language models and query parsing for fast, dependable responses. This architecture ensures efficient data handling and quick turnaround times.
Digital Marketing Agencies: Boosts campaign performance and client satisfaction with predictive analytics. Agencies can optimize campaigns and improve key metrics like ROAS and CPC.,SEO and Content Agencies: Enhances content strategies and search engine performance. The platform’s insights help agencies improve SEO content by up to 4x.,Political Campaigning and Retail Planning: Supports specialized needs with tailored data insights. Agencies can leverage Akkio for campaign optimization and inventory planning.
